|
Customers say that ATGŪ
stands for value for money,
quality, innovation,
enthusiasm and a sense of
competitive challenge. ATGŪ
deliver quality products and
services through a core team
that tracks markets,
observes products in use and
discusses with end-users,
which forms the basis to
continually improve the
customer's experience
through innovation.
When ATGŪ start developing a
glove or service or enter a
new market, they base it on
hard research and analysis.
Typically, they review the
industry and put themselves
in the customer's shoes to
see what could make it
better. They ask the
fundamental questions:
-
What are
the key products being
bought by customers?
-
How
suitable are these and what
is the price?
-
Can we
solve the problem and
deliver a solution that the
customer would be willing to
pay for?
-
Can we
add value?
-
Can we
significantly change the
user experience for the
benefit of the customer?
-
What are
the competitors doing?
-
Is the
customer confused or badly
served?
Their
"hands on" pragmatic
approach has enabled them to
deliver customer innovations
whilst growing business and
challenging convention.
|
